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Joanna McGuffey

Joanna McGuffey

Founder, Unconventional Works LLC
joanna@unconventional.works

Joanna’s work focuses on workplace team morale and productivity. Through Unconventional Works, she coaches leadership teams to define and empower their company cultures. Her approach is to connect people to their enterprise’s mission, allowing them to experience greater fulfillment through mindful thinking and daily contribution.

Joanna coaches and facilitates complete purpose rebranding, from vision through execution, for organizations throughout the U.S. She began her lean journey in 2016 and quickly began exploring new perspectives with the desire to help teams better understand how to lead lean transformations.

Joanna holds degrees in Fine Art and Psychology from California State University. She has over 20 years’ experience working with leadership teams on development, strategy, and team building. Her passion for people and art led her to found an art school, focusing specifically on serving those who ordinarily don't perform well in the standard educational system. A few of her other entrepreneurial ventures include commissioned murals and custom artwork, interior decorating, and directed painting events and workshops.

Articles by Joanna McGuffey
Expanding Our Perspective on Lean, Part 3: Lean is a Practice in Search of a Language
To explore the idea that there may be other angles for understanding lean management than business or analytical perspectives, a group of lean management practitioners met with artists. Here’s what surprised them. More »
Expanding Our Perspective on Lean Management, Part 2: Lean has its Roots in Spirituality
To explore the idea that there may be other angles for understanding lean management than business or analytical perspectives, a group of lean management practitioners met with artists. Here’s what surprised them. More »
Expanding Our Perspective on Lean Management, Part 1: A Creative Ethic
To explore the idea that there may be other angles for understanding lean management principles than purely business or analytical perspectives, a group of lean management practitioners met with artists. Here’s what surprised them. More »
Workshops Taught by Joanna McGuffey
Transforming Your Lean Commitment into a Legacy (at the 2019 Lean Summit) The workshop is based on a transformation model that begins with the understanding that Personal Core Identity and Shared Core Identity drives Purpose. This understanding sets the four dimensions of the Transformational Legacy model - Mindfulness, Commitment, Connection and Challenge - into motion.  Learn from a new perspective on lean practices that included experienced lean practitioners and people representing a spectrum of the arts community. Subsequent research and work with clients shows how this perspective, integrated with the developed body of lean knowledge, addresses the concerns of lean buy-in and lean burnout. The purpose of the workshop is to provide More »