Transcript for WLEI Podcast: Designing the Future, An interview with Rivian CEO RJ Scaringe and former COO Jim Morgan
If you do not yet know the company called Rivian you will undoubtedly know it very soon. In 2019 Rivian made waves in the auto industry by announcing two “electric adventure vehicles”: the R1T, an electric pickup truck, and the R1S, an electric SUV. Both vehicles are expected to launch in the United States later this year and globally in 2021. Rivian is also developing a fleet of electric delivery vans to fulfill a 100,000-unit order placed by Amazon. In the last twelve months the electric vehicle company has raised three billion dollars to bring this vision to life.
Rivian’s former COO Jim Morgan, who also leads LEI’s Lean Product and Process Development (LPPD) initiative, recently invited LEI's Matt Savas and Josh Howell to visit the company’s largest “development center” in Plymouth, MI to discuss the challenges of launching a car company from scratch, with him and Rivian founder/CEO R.J. Scaringe. Here is the transcript of the interview that was released as the WLEI podcast on Monday February 17.
Being 'Right' is Not Enough
All of us have problem-solving experiences to reflect on and learn from. And what better time to draw out that learning than now, when we as a society are tackling massive problems like the coronavirus pandemic and racism. In my case, I keep thinking about one experience when I failed.
Why Product Focus is Customer Focus
How can you know your entire organization is aligned around delivering best in class value to your customer? Your product gives you that focus, says LEI's Jim Morgan. In a piece reminiscent of upcoming VLX classes, he argues that your product is who you are as an enterprise; it’s your identity.
Searching for a Path Toward Healing
Dr. Kiame Mahaniah, the CEO of Lynn Community Health Center, shares the message he wrote to his staff about finding a path toward healing after the recent spate of racial violence and resulting civil unrest.