Watch a discussion about the approaches used to design and develop Connecticut’s hottest new restaurant concept: Haven Hot Chicken. Their “minds before wallets” approach centered on developing a deep understanding of customer value through experimentation (pop-ups) and then leveraging their team’s ideas to build a brand and operation that delivers – even during a global pandemic.
- Consider a new approach to defining guest value and how to leverage an empathic model to manifest that value across the guest journey.
- Understand how a team with diverse perspectives and mutual respect can make magic given the space and proper conditions.
- Find inspiration in turning 30-minute ticket times into a 34-second line-off rate.
- Bring your curiosity about the challenges that are ahead and how the team might tackle them.
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